Love the result of Alex Cornell’s branding work for startup Plancast, “the hardest and most fulfilling project in [his] career thus far”. Good, detailed writeup on the ISO50 blog.

Love the result of Alex Cornell’s branding work for startup Plancast, “the hardest and most fulfilling project in [his] career thus far”. Good, detailed writeup on the ISO50 blog.
What’s funny is I love...clean typography…in fact I found it so persuasive that I read it...
i like when designers show their process. it makes it so much more satisfying to see